What if it turned out that there was actually enough for everyone?
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Diversity works better. |
campaign by Humani.team
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Diversity works better. |
campaign by Humani.team
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Diversity works better. |
campaign by Humani.team
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Diversity works better. |
campaign by Humani.team
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Diversity works better. |
campaign by Humani.team
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SÕLFACTORY |
Future Food starts with a future farm.
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SÕLFACTORY |
Future Food starts with a future farm.
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SÕLFACTORY |
Future Food starts with a future farm.
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BLOOM |
Future Farms are built around future food & future revenue.
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BLOOM |
Future Farms are built around future food & future revenue.
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BLOOM |
Future Farms are built around future food & future revenue.
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MATERIALICIO.us |
Future Furniture is modular, adaptable & made to order.
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MATERIALICIO.us |
Future Furniture is modular, adaptable & made to order.
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MATERIALICIO.us |
Future Furniture is modular, adaptable & made to order.
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CONNECTHAUS |
Modular. Affordable. Adaptable. Transportable. DIYable. Equipped with food, water, energy, everything necessary for life, including revenue.
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CONNECTHAUS |
Modular. Affordable. Adaptable. Transportable. DIYable. Equipped with food, water, energy, everything necessary for life, including revenue.
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CONNECTHAUS |
Modular. Affordable. Adaptable. Transportable. DIYable. Equipped with food, water, energy, everything necessary for life, including revenue.
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CONNECTED VILLAGE
All of the above with sharing, multiple revenue streams & clients.
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CONNECTED VILLAGE
All of the above with sharing, multiple revenue streams & clients.
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CONNECTED VILLAGE
All of the above with sharing, multiple revenue streams & clients.
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CLIMA |
Future Energy is clean, renewable , infinitely abundant, & cheaper than carbon alternatives.
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CLIMA |
Future Energy is clean, renewable , infinitely abundant, & cheaper than carbon alternatives.
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CLIMA |
Future Energy is clean, renewable , infinitely abundant, & cheaper than carbon alternatives.
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PRACTICAL PACIFIST DEMOCRACY DEFENDER TOOLKIT |
If you have to fight, choose the fight you can win.
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PRACTICAL PACIFIST DEMOCRACY DEFENDER TOOLKIT |
If you have to fight, choose the fight you can win.
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PRACTICAL PACIFIST DEMOCRACY DEFENDER TOOLKIT |
If you have to fight, choose the fight you can win.
Housing
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Food
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Revenue
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Energy
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Democracy
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Choose
The SG is a problem-solving collective, not a paid consultancy, design/advertising agency, corporate think tank, political activist group or 501 (c) 3 charity. We don't have clients. We have causes. Which means an annual vote. Sometimes it's just a rubber stamp to continue working on all the projects we fell in love with the previous year in exactly the same way. More often it's a spirited discussion about what to prioritize. It is always passionate.
Choose
The SG is a problem-solving collective, not a paid consultancy, design/advertising agency, corporate think tank, political activist group or 501 (c) 3 charity. We don't have clients. We have causes. Which means an annual vote. Sometimes it's just a rubber stamp to continue working on all the projects we fell in love with the previous year in exactly the same way. More often it's a spirited discussion about what to prioritize. It is always passionate.
Begin
We start every project with a ridiculously high level of confidence & optimism. All the glasses are rose colored. All the clouds have silver linings & rainbows with pots of gold just waiting to be found. By us because we are awesome. We know we're on the right track. We know it will be a fight to the finish, followed by another fight. We don't care. We train for this. Try & stop us.
Begin
We start every project with a ridiculously high level of confidence & optimism. All the glasses are rose colored. All the clouds have silver linings & rainbows with pots of gold just waiting to be found. By us because we are awesome. We know we're on the right track. We know it will be a fight to the finish, followed by another fight. We don't care. We train for this. Try & stop us.
Discovery
We try to approach every single project like we know absolutely nothng about any of it, whether we do or not. We ask a lot of questions. We look to see what's been done before & try talk to people that have done it. If there are records, we ask to see them, regardless of medium. Sometimes they say sure & we spend the next three days trying to dig up a microfilm viewer or Betamax player. Sometimes they say GTFO & call security. The only way to know for sure is to ask. We ask.
Discovery
We try to approach every single project like we know absolutely nothng about any of it, whether we do or not. We ask a lot of questions. We look to see what's been done before & try talk to people that have done it. If there are records, we ask to see them, regardless of medium. Sometimes they say sure & we spend the next three days trying to dig up a microfilm viewer or Betamax player. Sometimes they say GTFO & call security. The only way to know for sure is to ask. We ask.
Work
This is a broad category that can includes copius amounts of research, brainstorming, product testing, peer review, coding sessions, taste testings, policy analysis, cost analysis, psychiatric analysis, hair loss, attaboys, attagirls, pizza, sushi, fancy coffee, unfancy coffee & insomnia.
Work
This is a broad category that can includes copius amounts of research, brainstorming, product testing, peer review, coding sessions, taste testings, policy analysis, cost analysis, psychiatric analysis, hair loss, attaboys, attagirls, pizza, sushi, fancy coffee, unfancy coffee & insomnia.
Challenge
When it's all done, we stage what in the restaurant industry is called friends & family night in order to get necessary feedback & try to work all the kinks out before the doors open & things get for real real. Only instead of friends or family, we go out of our way to find our worst enemies & harshest critics & invite them to rip us to shreds. The tricky part is getting them to do it without knowing they're helping us. We have ways.
Challenge
When it's all done, we stage what in the restaurant industry is called friends & family night in order to get necessary feedback & try to work all the kinks out before the doors open & things get for real real. Only instead of friends or family, we go out of our way to find our worst enemies & harshest critics & invite them to rip us to shreds. The tricky part is getting them to do it without knowing they're helping us. We have ways.
Show & Tell
The problem with most "woke" persuasion campaigns is that they rely on guilt, finger-pointing & nagging to do the heavy lifting. People don't like that. For proof, google, "Hey Mikey". Or, if you fall into the woke category & are feeling unfairly picked on, just take notes. Steve Jobs & Elon Musk both understood that changing human behavior comes from showing people what they didn’t know they wanted, not trying to sell them on what you think they need. Neuroscience says kindness feels amazing, Sell that.
Show & Tell
The problem with most "woke" persuasion campaigns is that they rely on guilt, finger-pointing & nagging to do the heavy lifting. People don't like that. For proof, google, "Hey Mikey". Or, if you fall into the woke category & are feeling unfairly picked on, just take notes. Steve Jobs & Elon Musk both understood that changing human behavior comes from showing people what they didn’t know they wanted, not trying to sell them on what you think they need. Neuroscience says kindness feels amazing, Sell that.
Launch & Release
We take pride in
Launch & Release
We take pride in
12
Years shaping brands and visual identities for clients across industries worldwide. We bring experience and perspective to every project, combining proven methods with fresh thinking to deliver work that stands apart.
12
Years shaping brands and visual identities for clients across industries worldwide. We bring experience and perspective to every project, combining proven methods with fresh thinking to deliver work that stands apart.
80
Projects delivered for startups, agencies, and established brands alike. Each collaboration strengthens our craft and deepens our understanding of what makes design resonate with real audiences.
80
Projects delivered for startups, agencies, and established brands alike. Each collaboration strengthens our craft and deepens our understanding of what makes design resonate with real audiences.
3
Creatives united by a shared obsession with precision, clarity, and meaningful work. Our tight-knit team moves fast without cutting corners, bringing focus and dedication to everything we touch.
3
Creatives united by a shared obsession with precision, clarity, and meaningful work. Our tight-knit team moves fast without cutting corners, bringing focus and dedication to everything we touch.
As many chapters as there are places with humans.
countries worldwide
countries worldwide
3 offices
San Juan
NYC
Reykjavic
Let’s
Let’s
talk.
talk.
